In my spare time, I love to learn digital marketing from a wide variety of experiences. I love learning about new platforms, techniques, and all the best practises. It helps me become better at my job and is often the inspiration for new blog guides and articles, as well as Instagram content. In previous blog posts I’ve talked about my favourite marketing Instagram accounts, the digital certifications your career needs, and the marketing newsletters that are essential for your work inbox… so, this week, it is YouTube’s turn in the spotlight!
The queen of copywriting, Alex Cattoni, creates quality content with selling techniques, copywriting exercises, and speaks a lot of sense about how to wield words in order to sell. I found her YouTube account in the early days of looking into entering copywriting as a professional, and her educational videos were a great way to get started.
Anyone looking into paid digital marketing should consider Anastasia Blogger‘s content required viewing. I particularly love her Pinterest videos, which are incredibly insightful and help me keep up to date with the algorithm and policy changes. She also talks about working from home, making money online, and insightful tips for finding the right blogging niche.
Anyone considering freelancing – in particular, on Fiverr – should be watching Wayne. He covers policy and algorithm changes for Fiverr, handy guides on how to get started, tips for making a secure income on Fiverr, and how to grow your account with quality reviews. I absolutely owe the beginnings of my freelancing career to Wayne’s solid advice and resources.
Life With Lauren Taylor covers a wide range range of working-life topics, including home office makeovers, content creation, fashion hauls, self care, and vlog-style content. I love her relaxed, realistic approach to talking about the realities of life as a professional in the digital marketing industry.